Link to article with more information about the screen and LG's plans:
https://www.yahoo.com/tech/lg-shows-off-5-3-inch-display-with-almost-no-bezel-101364980839.html
I think that the new screen technology that LG has developed is pretty cool. While it seems subtle, it actually makes the phone seem a lot more engulfing. The screen seems to be much bigger than it really is, and the surface area of the touch screen also nearly goes out to the end of the phone (yes, that means no more problems with your fingers going off the screen when playing games or browsing the operating system). I think that LG's technology is also going to implemented in more phones. Today's phone companies are trying to find ways to maximize the surface area of screens while keeping the phone as small as possible. This technology allows the phone companies to cut down on the space on the outer edge of the screen, which actually makes up a lot of the volume of the phone. Even though LG isn't the first to create the ultra thin bezel technology itself, the Sharp Aquos Crystal beat it to that, its screen is larger and has a higher resolution than the Sharp Aquos Crystal.
I think that it is awesome that LG is making the move to develop thin bezel technology. Their move fits in completely with the movement of today's smart phone technology; it will help companies develop phones that are thinner and lighter. Hopefully more companies make the move to develop thin bezel technology.
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